Where Big Meets small

Thu 1st October 2015

Publicis Machine Launches Start-Up Competition to work with Iconic South African Brand

Cash Prizes, a week long accelerated incubator and the chance of a national contract up for grabs – Applications to all Tech Start-Ups now open!

Apply herewww.Drugstore.joburg

Publicis Machine is proud to launch Drugstore – a technology incubation and acceleration competition with a difference. Today we’re announcing that entries are open as we start the search for the country’s most innovative start-ups to help us change the face of the local restaurant industry.

If you’re part of a start-up that can provide what you think are innovative technology ideas for the local restaurant industry, submit your company bio today. We’re looking at any and all South African based start-ups – from mobile app developers to  alternative payment solution vendors. You can be beacon junkies, Arduino fiends or even general IOT tinkerers – we don’t even care if your core focus is something entirely unrelated to the restaurant industry – we’re keen to hear why you believe you’re the right partner for Publicis Machine at our inaugural Drugstore .We’re excited to see what you can come up with and we know you’ll enjoy the opportunity to work with us on an innovation challenge of this magnitude.

Drugstore is a week long, expenses paid, incubation session where 3 select start-ups will work side by side with the agency strategy team to present an innovative, scaleable and genuinely implementable solution for one of our most innovative clients – one of the country’s best-loved, feisty and iconic restaurant brands that has long represented the voice of the South African people.

The week holds the promise of a share of the R50 000 cash pool, but the real kicker is this – we’re looking for a technology partner to help us roll out the future of the local restaurant experience and Drugstore is going to help us do this.

The weeklong accelerator will take place from the 2nd to the 6th of November 2015 and will include brand inductions, multiple trade visits and critical working and ideation sessions with key brand and agency staff – all with the intention of addressing the most relevant, innovative and executable tech innovations for the brand at large.

At the end of the week, final pitch style conceptual presentations will be delivered to a client executive and the winning team awarded a R35 000 cash prize as well as the potential contract to partner with agency and brand in delivering the solution into select stores across the national brand footprint. Second prize will receive R10 000 and third place R5000.

So if you eat, sleep and breathe technology, and think you can develop solutions that can take the restaurant industry into the future we want to hear from you.

The call for submissions are now open and any South African based technology businesses who consider themselves start-ups can apply.

“We don’t want to give too much of the exact client brief away just yet, but if you believe you can deliver innovation in the world of technology and believe that what you bring to the table can innovate in the restaurant space, you’re welcome to apply,” says Andy Gilder, the Head of Digital at Publicis Machine.

Read more at Silicon Cape.

Publicis Machine launches Drugstore accelerator for startups

Hack the Brush


Thu 1st October 2015